Friday, November 18, 2005

Dish, Texas

You may have heard that Dish Network made a very interesting offer recently. For any town willing to change its name to "Dish", Dish Network would give all residents free Dish satellite tv service for 10 years. Well, it seems Clark, TX recently took the bait. Its two person council voted unanimously, Clark will now be Dish, TX, effective immediately.

Seems like a pretty good for Dish, says Strategic Name Development. Dish execs say the value of the deal is $4500 per home, for all ten years of service. Dish, TX, with a whopping 55 residents, will cost Dish Network $247,500 over the next 10 years. That's a heck of a deal, considering the cost of a single 30 second prime time TV spot. I like it.

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